In this world, there are three kinds of people. Those who don't know or love fashion. Those who love fashion but don't know it. And those who both know and love fashion. If you fall into that second category, you are in good company. Although I don't know much about fashion, I love it.
If you're like me, I want to help you figure out what fashion actually is, beyond the headlines and hype. We see these big moments: Paris Fashion Week, London Fashion Week, New York Fashion Week. Just recently, the VMAs reminded us again that fashion is everywhere, with people debating looks, pieces, and statements. And now, New York Fashion Week is about to begin. You may be wondering, like me, what exactly this Fashion Week is? What should you expect? What actually happens? Here is your simple rundown of New York Fashion Week and how to experience it online, explained clearly and with sources so you can check for updates. Come along with me.
New York Fashion Week for Spring/Summer 2026, called NYFW SS26, is scheduled for September 11 to September 16, 2025. This is the official CFDA and Fashion Calendar timing for the American collections season  . The full listings are published on the NYFW site and on the Fashion Calendar, and they can change as the week approaches, so it is best to keep checking as the show day gets closer. Industry coverage from sources like Vogue, Vogue Business, and FashionUnited is also helpful for updates on which designers are showcasing, the major trends, and any significant changes to the schedule. Be sure to follow Deedsmag on socials as well, as we will be giving you a daily front row throughout the NYFWSS26 week.
What actually happens during Fashion Week? Designers present their new collections in different formats. Some hold runway shows, the high-energy spectacles you picture when you hear “Fashion Week.” Others prefer presentations, where the clothes are shown more slowly and in closer detail. There are also private showrooms for buyers and the press. All of this adds up to a city-wide showcase of what will set the tone in fashion for the coming season.
If you are watching from home, good news: most of the biggest shows are livestreamed. The official site, nyfw.com, will host streams, and many designers also broadcast on their own websites, YouTube channels, Instagram, or TikTok. Afterwards, replays and clips are usually uploaded, so you can catch up on the highlights you missed. Alongside this, fashion media like Vogue, Harper’s Bazaar, and The Business of Fashion publish recaps, trend reports, and street-style galleries almost in real time.
Beyond official streams, expect a flood of content on social media. Influencers, editors, and even the designers themselves share behind-the-scenes glimpses, street-style looks outside venues, and the buzz around the week. If you are following on TikTok or Instagram, you will often see the “front row” experience just minutes after it happens.
For the smoothest online experience, here are a few tips. Check the official NYFW schedule each morning to know what is streaming that day. Bookmark your favourite designers’ social channels so you don’t miss their feeds. Follow a mix of media outlets, fashion commentators, and influencers for different perspectives. Follow Deeds Mag. Remember that while the livestreams show you the runway, social media shows you the culture around it, the outfits on the streets, the reactions, and the energy.
Fashion Week is both business and entertainment, both trade show and cultural moment. Watching online lets you be part of it without needing invites or waiting in queues. For SS26, expect a packed lineup, lots of digital coverage, and plenty of commentary as the week unfolds. Keep your sources close, stay open to discovery, and enjoy the reality and the magic of NYFW from wherever you are.
The official preliminary schedule confirms that Michael Kors will launch the week, and the lineup includes established names like Altuzarra, Area, Calvin Klein Collection, Collina Strada, Diotima, Eckhaus Latta, KidSuper, Khaite, Kallmeyer, Prabal Gurung, Sergio Hudson, Simkhai, Tory Burch, Ulla Johnson, Who Decides War, and Zankov. Newcomers such as 6397, Amir Taghi, Dwarmis, Lii, Maria McManus, Nardos, Raúl Peñaranda, Rùadh, and SC103 are joining the official calendar for the first time. Additionally, Diotima marks a runway debut, adding another fresh voice to the week’s story.
In the end, New York Fashion Week is not just about clothes; it is about creativity, storytelling, and the rhythm of a city that never stops moving. So whatever category you fall in, and whether you are tuning in live, scrolling through highlights, or catching up days later, you are part of the conversation. Fashion Week is for insiders, but it is also for anyone curious enough to watch. So allow yourself to enjoy it, learn from it, and discover what style means to you in this moment.
