Afro-pop sensation Simi is expanding the next wave of Nigerian music with the highly anticipatedrelease of ‘Men Are Crazy,’ a dynamic collaboration featuring the incomparable Tiwa Savage.Scheduled to drop on April 5th via Simi’s own label Studio Brat, this track promises to redefine contemporary African soundscapes with its wistful energy and captivating blend of traditional beats andmodern pop sensibilities. Penned by Simi, Tiwa Savage, and Prince Omoferi, and masterfullyproduced by Abayomi ‘Big Fish’ Illerioluwa, ‘Men Are Crazy’ exudes a signature sun-kissed sound.The sonic architect’s silky smooth vocals and subtle emotional depth effortlessly intertwine with TiwaSavage's gorgeously raspy tones, delivering a soul-stirring musical synergy. With its laid-back vibes andmeditative lyrics exploring the complexities of desire, ‘Men Are Crazy’ is poised to become a timelessanthem, showcasing the undeniable talent and creativity of these two powerhouse artists.
Accompanying the release is the music video for ‘Men Are Crazy,’ directed by pink. Set in a speakeasyadorned with lush upholstered walls and rich hues, the scene serves as the backdrop for Simi’s soloentrance. As she navigates the space, a handsome suitor joins her, accompanied by sequin-clad backupdancers, enhancing the seductive ambiance. Ultimately, our protagonist and Savage come together,lamenting over the magnetic pull of men, perfectly complementing the track's luring narrative.
Hailing from Lagos, Nigeria, Simisola Bolatito Ogunleye, known as Simi, is an award-winning Nigeriansinger, songwriter, and sound engineer. She is recognized as a driving force behind Nigeria’s newAfropop wave and stands out as one of the most distinctive female voices in African music today. Withnearly a million monthly Spotify listeners and counting, the self-described “Soft Queen” has emergedas a leading figure in the evolution of Nigerian music, amassing over 1 billion streams worldwide.Across five critically acclaimed projects, the Nigerian melodist has crafted a unique musical styleseamlessly blending rhythmic elements with a commercial appeal. Following her participation inGrammy-winning superstar Alicia Keys' North American ‘Keys To The Summer’ tour last year andwith plans for her own headline tour later this year, the sonic storyteller’s signature sound is set to drawin audiences on a global scale.
Tiwa Savage emerged as one of the most prominent pop stars from West Africa in the 2010s, boastinga string of hits and a collection of international awards. Initially making her mark in the music industry asa backing singer for artists like Mary J. Blige and as a songwriter, she burst onto the scene in the early2010s with her unique blend of dance-pop, Afro-pop, reggae, and contemporary R&B, seamlesslyweaving English and Yoruba lyrics into her music. By the time her debut album, Once Upon a Time,dropped in 2013, Savage had already solidified her status as a major success. Throughout the followingdecade, she continued to release chart-topping hits and expanded her global presence, gracing thestages of international festivals and venues. Notably, she contributed to the soundtrack of the 2019 filmThe Lion King: The Gift. With subsequent releases like 2020's ‘Celia’ and the 2021 EP Water & Garrie,Savage's musical evolution saw her incorporating vintage Afrobeat influences while infusing her lyricswith themes of social consciousness and female empowerment.
‘Men Are Crazy’ and its accompanying music video now represents an electrifying showcase of thedynamism within Nigerian music, epitomizing the ingenuity of artists like Simi and Tiwa Savage. With itsirresistible beat, emotive vocals, and resonant themes, the track transcends borders, tempting listenersworldwide with its exploration of yearning. Together, ‘Men Are Crazy’ and its visually stunningcounterpart ignite a wave of excitement, underscoring the profound impact and creative brilliance ofthese two musical luminaries, as they continue to push boundaries and redefine the global musiclandscape.
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