When Odeal arrives on set, it is a cold day in November in London. Despite the overcast weather, there is an energy throughout the day that brings excitement in the air. As someone who has had a fairly active year, he has a calmness that makes the 6-hour day run smoothly and painlessly. With various movements underway and people doing what needs to be done, he maintains an aura of readiness to do whatever is required. As we move through the day, he keeps the energy and vibe up until we wrap up for the dark evenings of a November night, showing his gratitude and appreciation for everyone on the team. Our conversation, which takes place a few weeks after the shoot, only echoes that vibe as we speak over Zoom. Having previously interviewed him around the release of his 2023 EP Thoughts I Never Said, this Odeal is on the move now, currently in Dubai. Yet as the conversations unfold, the essence of the artist I spoke to two years ago remains the same, even though he is in a different place in his life.
With all the changes since our first meeting, there is a lot to unpack. As he has grown personally and artistically, his confidence and elevation have come through across the board. He still maintains the same level of vulnerability, which has always come through in his music. Yet from the time between Thoughts I Never Said, Sunday’s At Zuri, Lustropolis and the two projects he released in the past year it feels like he has continuously grown deeper within himself and his vulnerabilities he continues to display in a way that has brought him to his current place where I once again meet him on his journey.

Since his debut in 2017, his musical style has evolved, cementing him as one of the freshest voices in the music landscape. With all that he has achieved throughout the course of his career so far, Odeal is an artist who is at the centre of the current R&B landscape a the moment. The likes of Lustropolois and his most recent works, The Summer That Saved Me and The Fall That Saved Us, have showcased the richness of his storytelling and his ability to do so through strong production, smooth melodies, and compelling lyrical content. It is his openness and vulnerabilities that have always come across so smoothly, really showcasing him as an artist who continues to put his own stamp on the genre.

We caught Odeal as he wrapped up a busy year. Just before closing out the year in South Africa and Nigeria, he took the time to come through and deliver a shoot that reflects his position as a cultivator in the R&B landscape. His year began with two Mobo Awards wins and was filled with shows that took him around the world, a Tiny Desk debut, and the release of two EPs. There is no doubt that all these experiences have been the result of years in the making.“For many people, it feels like it happened quickly, but I've been doing this for a long time. There is so much I've got to learn, and I've got so much to give,” Odeal shares with me as we discuss his global breakthrough and what the last few years have felt like.

Whilst on set, The Fall That Saved Us plays as one of the soundtracks as we shoot the final setup of the day. “Reason”, which features LA singer and producer Elijah Fox, opens the album and introduces a sound that is already vastly different from his previous offering. The second of two EPs brings in a darker, moodier tone that runs throughout. “The Fall That Saved Us was more like summer's afterglow. What are the things that still linger in your mind? What are the things that have been left behind, that remain in the back of your head? That's really what it was for me once everything's done, once the party's over. How do you feel? That's really what I wanted to explore on this project.” He shares his thoughts on the tone of this EP compared with its summer counterpart, released earlier this year. Whilst it feels like we have left the emotions of summer, this particular body of work echoes 2014’s Lustropolis in tone andfeels like a distant echo of that body of work. In the Lustropolis state of mind, we have all been too familiar with The Fall That Saved Us; it feels like something from that world.
In comparison, The Summer That Saved Me departs from that mindset. Starting with “Miami”, which brings one into a completely different reality, readies an alternative reality. This was something Odeal felt necessary following the tone set from Lustropolis “The Summer That Saved Me was a project that I wanted for the summer, for people to leave that Lustropolis place and just celebrate, enjoy themselves, be selfish. That was the soundscape for me, that's what created that.”

The two projects perfectly show the extent of his creativity, yet they tie together to explore the range of emotions and experiences he brings to his music. “I make music for myself a lot of the time. I'm always making music I want to listen to, and I'll keep listening to it throughout the seasons I’m in,” he says about the process that informs his ability to create music that feels so relatable and goes deeper than just good melodies and rhythms. “Some songs resonate on some days; some don't on others. As I live my life, different feelings pass; some do not pertain to my current situation. And other songs become the soundtrack to my day.” His creative process has always been informed by whatever situation he find himself in and this is something he has continuously been able to pour into his music whatever the topic, whatever the feeling created a body of work that is rooted in a deep truth and authenticity that can lacking in the musical landscape of today and is just one thing that has been able to set him apart as an artist.

Odeal’s creativity has always extended beyond musical releases. As a cultivator, he has built more than just a fanbase around his music; he has also created a strong community that is strong and has grown beyond artist and fan. The creation of OVMBR, which began as a celebration reminder after he faced an illness, has become a movement. As a collective of artists and creatives, it has hosted community-led events and parties over the years at various locations. It is a space that fosters a community of fans and creatives and celebrates individuality, resilience, and diverse experiences that strengthen the collective. The celebration and growth of his work have always been part of Odeals' creative vision and have developed alongside his artistic career. In its seventh year, its impact and significance have been evident throughout the year. “OVMBR was something that started as something I wanted to give to my fans. I was ill and wanted to see my fans. I wanted to see my fanbase in one place, listening to the music I liked, sharing the music they liked. I wanted to be a way of connecting,” he shares about its conception, which became another pillar that has been marked by the love and shared community that he has been able to foster throughout the years.

Travel has always been a big part of Odeal’s life, from the years he spent growing up between Germany, Spain, the UK, and Nigeria. It is no wonder that when you listen to music, you feel a sense of unity. Whilst a core of R&B infuses his melodies and lyrical tones, beyond that, soundscapes from various global destinations are also evident. This ability to infuse, blend, and bring together sounds from around the world while maintaining his signature storytelling has allowed Odeal to flourish.
Not only has it shaped his life and experiences, but it has also been a major part of his creative process and of how his music relates to people around the world.I am interested in how he continues to grow and develop his sound globally as he reaches new destinations and incorporates diverse sounds into his music. “The way life has opened doors to creatives around the world, allowing me to collaborate with them now, is a blessing. I can go to different places and find different vibes, inspiration, and access information on a personal level. It definitely fuels the creative.” He says that it is part of his process. However, on the other hand, when it comes to creating, he always has a fan base and people he can reach all over the world. “Having supporters in different places around the world makes the music more relatable. I know that whatever I make will resonate in a certain place.” He shares about what it feels like to go around the world and see how different people respond to his music. “If I make this song, it's going to resonate in this city or this place. I have people all around the world who are ready to listen. They're literally everywhere, and just knowing that you have a wide fan base means I can go anywhere and become like a citizen of the world,” which is something he has been able to experience firsthand in relation to his music career. As he prepares to embark on his upcoming tour, The Shows That Saved Us, which will take him across the UK and Europe before opening for Summer Walker on her Still Finally Over It Arena World tour.

Odeal is no doubt in a special time in his career. With many miles to go and many avenues still to reach, there is a lot more to him to explore and delve into when it comes to the depth of his creativity. With the release of his Apartment Life set, we saw him tapping into a different part of himself as a DJ, which is something I must address, having heard his set not knowing it was him and which I 100% recommend. “In everything I do, I need to respect the people who came before me and those who are doing it very well. When it comes to DJing, I don't want to do it just because I’m an artist. I actually want to pay homage to the people who really do this properly,” he says of what fostered his interest in the format and how he has actually been building the skill within himself. When pressed about whether we will see more of this newfound skill and talent on display, there is definitely more on the horizon. “People will definitely be seeing more of that, infused with my production, not just playing other people's records or introducing other people to records, but also things like unreleased music I've produced. That's going to be some stuff I do.”
There is an excitement about everything that is on the horizon for Odeal, and now he really feels like his moment to take everything in and go with it. Beyond what we discussed, he has a limitless mindset about what he aspires to do and achieve in his career. Having reached him at this point in his career, we were able to capture a special moment. Seeing where he is now from the time of our last conversation, I wonder where I will next find him on his journey.





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